Spend 15 Minutes Each Day Interacting With Potential Book Fans
by Phyllis Zimbler Miller
(Los Angeles, CA)
Before I give my tips, let me state my basic premise for authors participating successfully on Twitter:
- You have set up an effective Twitter profile that uses some form of your name as your Twitter username and includes a compelling tagline for your book or books.
- Your profile also has a hot link to your dedicated author website.
- You have done a search on Twitter and followed several people who might be interested in your writing and now several people are following you.
- You have identified people on Twitter whose tweets or blog post links would be of interest to people following you.
Fifteen minutes a day:
In five-minute segments three times a day spread over 12 hours (morning, mid-day and early evening) to target different people and different time zones:
1. Check your @Mentions - if anyone has mentioned you in a tweet or retweeted you, answer or thank the person. If a link was in the tweet or retweet, include it again.
Thx @TonyEldridge for including me in your marketing tips roundup. (link to the permalink of the specific roundup)
2. Share good content - this can be a link to your own blog post or someone else's blog post or retweet someone else.
Why @MillerMosaicLLC believes WordPress is still the best for book author websites http://budurl.com/WPbestforauthors
3. Scan the top of your Twitter timeline and initiate a conversation related to the topic of your nonfiction book or anything related to books.
@Self_Publish Shelley, I really appreciate the book marketing info you shared today. (link to the info shared)
If you are easily distracted, set a timer for the five minutes. When the timer goes off, leave Twitter.
But keep your Twitter antennae engaged throughout the day for info that you might like to share when you are in one of your five-minute sessions. Once you start thinking like this, you will probably find you come across ideas all over the place.
You can learn more about social media marketing at my company blog.
For a three-part how-to video series on LinkedIn, Facebook and Twitter, see http://www.millermosaicllc.com/3-part-series
Our social media marketing services are at http://www.millermosaicllc.com/services
And follow me on Twitter.
I believe Twitter is an essential part of every author's book marketing efforts. And it's free! Twitter 101 for Authors
And for more FREE social media tips, sign up for our free 10 day e-course, "Social Media in 15 Minutes Per Day."